Are you looking for blogger outreach tools to grow and promote your business? We have it for you!
We all know “CONTENT IS KING,” and why not? You need content to promote your business, whether it’s through blogging, vlogging, or podcasting.
You need to write a piece that can reflect your business values but also promote it to a broader audience.
Blogging is something that has not lost its importance in the digital world. It has the power to reach a lot of people all around the world. This is when the blogger outreach tool comes in!
Blogger outreach platforms streamline your outreach efforts, let you connect with an influential voice, and help you skyrocket your online presence.
So what is it, and what are some of the most effective and popular ones? Let’s have a look at it further.
What Is A Blogger Outreach Tool?
Out of many outreach campaigns, blogger outreach is a highly effective, easy, and cost-effective way of marketing your business. You just have to find the right people with whom you can share the link of your business for it to be promoted through their blogs.
But how do you find the right people? Through effective blogger outreach strategy and right tools!
These tools streamline your entire process and help you get the top leads in the industry. They then promote your business, products, and services by explaining what you offer and mentioning you in their content. To source these people you don’t have to look too far. If you already have a LinkedIn network, you could use a LinkedIn email finder to source quality and accurate contacts for future leads.
For it to work effectively, you have to first send messages to the relevant bloggers about link placement in their blogs. With this technique, you can even work together with high-authority sites and build strong link-building opportunities.
Why Use A Blogger Outreach Tool?
Also known as influencer marketing, blogger outreach is a way to strategically connect and build relationships with the influencers and the best bloggers in your industry to increase your brand awareness, improve your content marketing and SEO strategies, earn backlinks, build valuable connections, and promote your products and services to the relevant audience. Many believe that influencer marketing is the way to get more audience to your business.
Improve Link Building with the Best Blogger Outreach Tool
Here we have the top 10 blogger outreach software that can help with your outreach efforts:
1. BuzzSumo
First up on our list is BuzzSumo. It is an all-in-one outreach tool that allows you to connect with the best journalists and famous influences. You can also get blog post ideas along with title suggestions. But to use it as an outreach tool, you have to search for the most trending and best-performing content in the niche you want.
What can you do?
• Check the top influencers in your niche across different platforms
• Stay updated with the current trends by enabling brand mentions and keyword mentions and checking influencer activities
• Find out the top-performing content according to your niche and keywords
• Get ideas on the type of content to create for guest posting opportunities
• See what your competitors are working on, and analyze their backlink data to improve your outreach and link-building strategies
• Multiple filtering options for a more focused result
Pricing:
You get 30 days of free trial. Further, you can choose from different plans from $159 to $999.
2. Pitchbox
When you use Pitchbox, you can dedicate your time to creating connections with the best influencers, which is why this is one of the best tools used by marketers, agencies, and those who want to improve their reach. The tool is filled with features that simplify the process for you to reach out to your preferred influencers in the easiest possible way.
What can you do?
• You can find opportunities targeted to your industry
• Find contact details, social media profiles, site URLs, and much more to reach out to bloggers
• Customizable templates to increase the response rate
• Use their automated follow-up feature to connect with the prospects when you are short on time
• Get reports on your campaign performance, check the essential metrics, and learn the ways to make your work better
• Monitor every single link, how they are performing, and whether you have acquired or lost any
• Manage all the emails within the tools to keep your outreach systematized
Pricing:
You can choose between Professional and Enterprise prices. If there are any changes you want to make in the features, contact their team to know the custom pricing.
3. BuzzStream
If you want to streamline your blogger outreach process, this is it! An with features offered by BuzzStream, you can simplify the process of connecting with bloggers. Whether they are already on your list or you’re searching for new ones, you can add them along with their social media profiles and save their link-building details for future use with just a click.
Something that makes it the best among the rest is its ability to scrape details about influencers automatically. So, now you don’t have to go through the hassle of collecting data on your own.
You just have to feed a list of URLs in the tool, and the tool will give back all the details you need to know about them. This includes contact details, social metrics, traffic stats, etc.
What can you do?
• Easily gather email IDs and social profiles to find influencers and bloggers in your niche using the right keywords and URLs
• Get targeted results by setting the right filter, like the outreach status, domain authority, number of followers, etc.
• Make use of the customizable templates for email or create one from scratch
• Schedule your emails to be sent later or send them on the go
• Track your emails at different stages by labeling them
• Set alerts on emails to remind you to send them on time
• Regularly monitor your campaign reports and see how they are performing
Pricing:
You get 14-day free trial for which you need to update your payment details. After that, choose from different plans from $24/month to $999/month.
4. Ninja Outreach
If you want to save your time during the outreach process, try out Ninja Outreach! This is one of the most unique tools used by users worldwide, regardless of the language they speak and from where they belong.
With the customized templates, you can create outreach messages to send that are really effective. And what’s unique about this tool is that you can track almost every activity you perform, from opening emails to the replies you’ve got.
What can you do?
• You can find potential business leads through its extensive database by just entering your location or industry as the targeted keyword
• Get email addresses from the URL you enter
• Know and connect with influencers on different social media platforms
• Schedule and send personalized outreach emails in your campaign
• Make use of email templates to streamline your outreach
• Improve organization by categorizing and managing your leads with various tags
Pricing:
Select a plan to start your risk-free 7-day trial. This is one of the costliest options on this list, with plans starting at $389/month and going up to $849/month.
5. Klear
Another outreach tool we have for you is Klear. You can use it if you want an easy solution to connect with relevant bloggers in your field. This is another tool that saves you valuable time by crafting customized messages and engaging with your audience.
To use this tool, you just have to choose a niche, after which you’ll come across thousands of influencers and bloggers. Then, organize your contacts to tap into guest blog opportunities. You’ll surely see a lot of individuals who are ready to support your business by promoting your content.
What can you do?
• Get data-driven metrics to increase the effectiveness of your outreach campaigns
• You can see the influencers who might have used any harmful keywords so you can choose the ones who match and can work with your brand’s values
• Check the conversions from your campaign to assess if your outreach campaign is working or not
Pricing:
The pricing varies from users to users. The kind of features you use decides how much you’ll have to pay. You can contact them for a demo to know more about what they offer to choose a plan accordingly.
6. GroupHigh
GroupHigh is a unique cloud-based application that takes outreach to the next level through its blog outreach software. The tool offers sophisticated features so you can streamline every aspect of blog outreach, whether it is outreach, research, or tracking your performance.
What makes it unique from others is that it has millions of blogger profiles dealing with many different topics in their blogs, making it easier to search for one based on the industry you belong to.
The filtering option is easy to use and lets you set parameters to find the perfect blogger for you.
What can you do?
• Use the email templates that you can use to send personalized pitches
• Manage the progress of your campaign along with their contact information, interactions, etc.
• Explore the content of the influencer you have chosen and get additional business insights
• Import website, social URLs, and blogs to automate your outreach research
Pricing:
You get a free trial. To take advantage of more features you’ll have to pay $8,000.
7. SEMrush
Sure, you would have used SEMrush for keyword research, site audit, in short, to improve your SEO. But did you know? SEMrush is a great outreach tool, too! Yes. SEMrush is a multipurpose marketing application that offers an array of versatile features.
It stands out for its link-building features, but you can expect great results in your outreach campaigns, too. This tool helps you find favorable leads, lets you send emails, and track them for any replies. You can definitely make use of it for more than just improving your SEO.
What can you do?
• Find possible prospects, send customized outreach emails, and monitor their progress
• Get backlink data for any website to discover link-building opportunities
• Develop content ideas for creating a suitable guest post
• Track the position and performance of your keywords
Pricing:
You can enjoy working on its free version. Paid plan starts at $119.9/month to monitor 50 social media profiles.
8. Ahrefs
This is another SEO tool you would have used, but not for outreach purposes. Ahrefs is a must-have SEO and marketing tool if you run a business. It gives you accurate information on your site’s performance and how to improve your content.
For blogger outreach, you don’t have to go anywhere else. With the same features, you can find bloggers in your industry and reach out to share your blogs.
What can you do?
• Find search volumes of your targeted keyword
• Compare and update your backlink details
• See a keyword’s performance, including past and present
Pricing:
No trial period is available. Different plans start from $99/month to $999/month.
9. Hunter
Hunter is an email outreach tool that makes it easier to find emails of the relevant influencers as smooth as butter. You can find emails in many different ways on the platforms. One of the best things about this tool is that it constantly gets updated, so you never know what new feature can make your outreach campaign easier and better.
What can you do?
• Find emails on a specific domain
• Just by entering the person’s name or company, you can find an email address
• Verify and check the emails to see if they have any underlying issues, such as problems in mail format, hard bounce rate, etc.
• Use it’s browser extension to find email addresses
• Track outreach campaigns by integrating your Gmail accounts with Hunter. The tool tracks when emails have been opened and replied to
• Create your personal email templates to send outreach emails
• Schedule your emails and create follow-ups
Pricing:
Use limited features in a free trial. For more advanced features, choose among plans from $34/month to $349/month.
10. Traackr
Traackr is perfect for those who want to connect with the influencers and build a strong and meaningful relationship with them. But wait! It does more than just find influencers in your niche. Once you’ve found the right influencers, you can easily manage your relationship with them and check the influence every single one has on your business.
This means you’ll soon get to know what’s working and what’s not and make changes accordingly. This not only makes your outreach efforts organized but also highly effective.
One of its unique features is that every influencer you find here is given a score based on the relevancy and the reach they have.
This makes it easier for you to choose the right one for your business.
What can you do?
• Find hundreds and thousands of influencers from around the world to build strong business relationships
• If you are a beginner, you can get a detailed vision of your influencer marketing and decide the best strategy that may work out for you
• Assess the influencers based on aspects like performance, quality, and value
• Select an influencer according to your budget
Pricing:
For pricing details, you need to contact the Traackr team.
Have You Selected Your Favorite Outreach Tool?
Now you know which are the best blogger outreach services that will work best for you. Whether you are a marketing beginner or a professional, this marketing technique will surely give you excellent results for whatever purpose you are using it.
The only trick is to know what you want, find the right platform, reach out to the relevant people, and that’s it!
You just have to wait for the results. Just make sure you don’t spam the influences, as then this technique might backfire on you.
Use it in moderation, and you’ll surely succeed in your venture.
FAQ
What are some benefits I can get using blogger outreach tools?
Some benefits you can expect from using these tools are:
• Your online visibility will increase as the more bloggers you connect to, the more chances you will have to get out of the social media space and promote your brand across several online platforms.
• Compared to other traditional link-building methods, such as buying links or PPC, this is much more affordable, especially for small businesses.
• It is a great way to boost your content marketing and search engine optimization (SEO) campaigns.
• You can easily reach a global audience.
• Build relationships with influencers who are reputable and have a voice online. This can be very beneficial to your brand.
• It will help boost your business’s connection with niche audiences, as bloggers don’t write about genres but niches instead.
• You get a chance to earn more backlinks.
• You’ll reach other markets due to its reach to diverse industries.
What are the different types of links you can get through blogger outreach?
By using a manual blogger outreach process, you can expect to earn different types of backlinks. These are:
Guest posts: Here, you can make a blog contribution to a site related to your industry.
Niche edits: Ask a blogger to include your link in their existing articles.
Review: Encourage an established blogger to review your products and services, whether you offer those online or offline.
Article contribution: Share your knowledge on a topic in an upcoming or already existing blog.
How do I choose the right blogger outreach tool?
First, understand what you need from this process. If you are looking to expand your link-building opportunities or have more guest post chances.
Then, set goals for your outreach campaigns by setting important metrics to track their performance.
Look for the right bloggers relevant to your industry by using the tools on this list.
Find a tool that easily lets you collaborate with the bloggers while you work together.
Finally, monitor the performance and make changes in the campaign according to the results you get.
