Now that we have discussed about how to settle upon a niche, target keywords and perform competition analysis, it is time that we learn to scale up the website and expand the business. There are essentially three steps that you have to keep in mind-
But your work does not just stop here. You have to build a long-term goal for your site even before you get capped. It is important to remember that once your site has acquired authority, it is easier to expand into other niches and reap the benefits.
The first pillar posts will always take some time to rank. This is because you are only just starting in the domain and getting a hang of everything. Also, since the domain is quite new, you will not have backlinks pointed at your site. However, as you start publishing more pillar posts and targeting keywords, your site authority shall grow. You will also have more backlinks. Websites like Forbes and TechCrunch have built their authority in such a scale that they rank for pretty much everything.
Here are a few points that you could keep at the back of the mind if growing your site and generating substantial revenue out of it is your motto.
It all boils down to having your head at the right place and planning your move before you proceed. Have clarity of your long-term goal and the rest shall fall beautifully in its place.